Search Engine Optimisation

SEO or Search Engine Optimisation is the process of increasing your website’s visibility or ranking position on the organic search engine result pages (SERP’s) for a target set of keywords or keyphrases.

SEO is a process that, with patience and strategy, will bring new website traffic, leads, clients, revenue, and growth.

Frogg Designs are WordPress Design and Development Specialists and therefore only offer our Search Engine Optimisation Services for the CMS Plateform.

Keyword search volume determines the targeted keywords.

Website SEO Audit?

During the Search Engine Optimisation Audit we help identify all pages with errors, problems with the on-page optimization or problems regarding the page content and provide recommendations. You’ll receive a detailed audit report and competitor analysis.

SEO should be repeated, but the once-off SEO Booster Package  will improve search rankings and you will receive a solid platform from which manage your own SEO.

Website SEO Packages & Prices

SEO BOOSTER

Improve search rankings and receive a solid platform from which manage your own SEO.
R 3600 Once Off
  • Up to 6 Keywords
  • Keyword Research
  • Google Business Listing
  • Website Audit
  • Broken Link Test
  • Opportunity Report
  • Technical SEO
  • Backlink Analysis
  • Additional Content Suggestions
  • SEO Reports
Popular

LOCAL SEO PACKAGE

Ideal Package for Local Businesses looking to dominate local search.
R 1600 per month
  • Up to 8 Keywords
  • Website Audit
  • SEO Analysis
  • Keyword Research
  • Competitor Analysis
  • On-Page Optimisation
  • SEO Copywriting
  • Technical SEO
  • Off-Page SEO
  • Google My Business Optimisation
  • Keyword Ranking Check
  • Google Rankings Report
Search Engine Optimisation

Types Of SEO:

There are three types of Search Engine Optimisation that we focus on:

  • On-page SEO: This SEO focuses on the content that’s actually on site pages, and how to optimize it to boost the website’s ranking for specific keywords.
  • Off-page SEO: This SEO focuses on links directed to the website from elsewhere on the internet. The number of backlinks a site has from reputable sources helps you build trust with search algorithms.
  • Technical SEO: This SEO focuses on a website’s backend architecture, like site code. Google cares just as much about technical set-up as it does content, so this position is important for rankings.

Want to hide a dead body? Put it on page 2 of Google. No one will find it.

Improving your website's organic search ranking, and help customers find your local business on search engines for selected keywords.

Frequently Asked Questions?

  1. Audit

An initial assessment is something that every good company will include in an SEO package because without such an assessment the agency would not be able to provide you with a strategy that will work for you. Although the packages are bound to have a similar structure, strategies are not a one size fits all kind of thing and more customised solutions might be necessary.

During the assessment, the agency will take the time to understand your company and your goals, while they will also have a look at your current website and determine where things need to be improved or changed so that the implemented SEO will actually work.

  1. Keyword Research

The only way that SEO will actually work is if you have the right keywords on your website. And to find these keywords, the SEO agency will have to do in depth research.

Keyword research is quite an undertaking and it involves using research tools, Google Analytics, researching what competitors are doing, researching customers, and also checking up on social media to see what kind of keywords and language is used there to find products and services.

Keywords don’t often change from one month to the next, although throughout the SEO campaign, it is always possible that new keywords come up and then be added.

  1. Link Building

Linking your website to other websites and listing your website on various platforms is another, very important part of the SEO package. Linking building is time consuming and takes plenty of research in order to make sure that only quality links are built, and with most SEO packages link building is done on a near daily basis.

Back links are seen by Google as validation for the sites’ reputation and they also help to promote the quality of the website. In essence, the link building will push the site up the search engine results and make your website more visible.

Link building should include having a look at the website’s current link profile (links the site already has), a look at the links that a competitor website has, submitting your website to places where the content could be linked to, social networking, and content creation with the purpose of creating links.

  1. Copywriting

Just as links are vitally important for creating a successful SEO plan, so is content creation using what is called SEO copywriting.  Should the SEO company you are working with decide that more content or new content is necessary, this service can be included. Most times, when a website already has enough content, the additional content creation won’t be necessary.

  1. Content optimisation

Content optimisation includes the adding of keywords and links to the content. Not only will the package include optimisation of this nature, but it will also include an audit of the site’s existing content to evaluate the next steps to be taken.

  1. Site optimisation

A more technical and less visible side of SEO work includes the site optimisation which includes adding titles and metas, speeding up the website loading time, and fixing any technical issues. It can also include making changes to image names and image sizes should need be.

  1. Reporting

Although reporting as no effect on your website optimisation, it is still important because this is the best way to ensure that you can visually see the progress of your campaign. SEO companies create reports based on how your keywords are ranking, which kind of organic traffic is finding its way to your website, and how many backlinks are being built. If the company also offers the option of monthly blogging, which is also a fantastic SEO tool but not necessarily part of a general package, the links to these blogs can be included in the report.

You can choose from Search Engine Optimization Packages priced from R1 600 per month for Local SEO. SEO packages focuses on a set number of keywords to form the  SEO strategy.

3 months minimum – thereafter your SEO commitment is on a month to month basis.

Yes, but SEO is comprehensive process and requires a sound follow through.